On November 30, 2021, over 35 million people participated in the biggest global fundraising event of the year, Giving Tuesday. Many nonprofits used this day to increase fundraising efforts and promote their organization. This was a record-breaking year for the Giving Tuesday organization and all those organizations that received so much love and support from the community. With millions of new participants and billions of dollars raised, Giving Tuesday 2021 was a success and helped nonprofits globally raise much-needed funds and awareness.
At FrontStream, we are proud to announce that our nonprofit partners raised over $1.1 million on Giving Tuesday for their communities and causes! This achievement would not have been possible without your generosity and kindness. Thank you to all who contributed their time, skills, goods, advocacy, and more!
On Giving Tuesday 2021, giving in the United States alone totaled $2.7 billion, representing a 9% increase compared to Giving Tuesday 2020. Wow! That is an amazing win for nonprofits and their causes! This increase in donations highlights a continued trend of generosity as Giving Tuesday becomes more known across the globe.
Creating Giving Tuesday fundraising campaigns is a great and fun way to generate buzz and donations for your nonprofit. Our nonprofit partners used this day as a way to increase their awareness and overall donations for the end of the year. Your nonprofit can benefit from creating #GivingTuesday campaigns and year-end appeals. To learn more about what to do after this day of generosity and continuing raising funds for your cause, download our Guide, A Nonprofit's Guide to Giving Days & Year-End Campaigns.
Giving Tuesday 2021 is now over, but the message of giving lives on! Giving season has just begun. Did you know that 30% of annual giving occurs in December and 10% of annual giving occurs on the last 3 days of the year. Now is the time to make sure your nonprofit is leveraging this season of giving.
As the year comes to an end, you can start focusing on developing relationships with your donors and telling your nonprofit's story.
With FrontStream, your organization can create fun and unique fundraising events, campaigns, and auctions with our industry-leading digital fundraising software. FrontStream makes it easy for your organization to develop, plan and execute engaging campaigns so you can raise more and do more good.
To read the full Giving Tuesday 2021 press release, click here
To get access to our FREE eGuide, A Nonprofit's Guide to Giving Days & Year-End Campaigns, click here
To learn more about FrontStream,