Howdy Folks and Happy Valentine's Day!
I hope you're having a fabulous February! This month I'm here to talk to you about
Well, it all comes down to how well you know them. Take this hypothetical case: Meet Suzanne Supporter!
You know that Suzanne donated at least $500 last year, but here’s what you would learn about Suzanne if you had all the data:
• She donated a $200 to a capital campaign 3 years ago
• She was a team leader for your spring fundraising event and her team raised $10K
• She attended your gala last year and won $2,500 worth of items
• She’s donated to your cause every #GivingTuesday for the last 4 years
• She volunteered at your annual holiday food drive and brought a friend
• She convinced her company to donate to your organization
Send them a handwritten thank-you note, give them a call to personally thank them for their donations, and make a point to speak with them in person at your events. Make sure to let them know how much you value them and how much their contributions mean.
Well, that's a wrap for this month's fabulous fundraising tips!
Hogs and Kisses,
Frank D. Pigg