5 emails your nonprofit supporters want to receive

It’s important to carefully segment your communications to volunteers, donors, or fundraisers, but that rule doesn’t mean the topics always need to be different! These are 5 kinds of emails your supporters actually want to receive from you: shareski / Foter / CC...

One picture is worth…

Creating or finding effective photos of poverty, abuse, illness and disability can be challenging. But they are the keys to bringing your mission to life for potential donors. Take some time to make a plan to “develop” some photos that will work for you. Nothing says...

Great tips for successful nonprofit branding

Did you know there are 1.5 million nonprofits in the United States alone? Unless your organization or cause grabs the attention of potential donors, you might end up being overlooked in the crowd. Whether your nonprofit has an ample or meager marketing budget, try...

A guide to #hashtags for nonprofits

The first thing you need to know is “hashtag” is not a buzz word. A hashtag is an actual thing, with a real purpose. It’s something you must leverage in your online communications strategies. I’ve been talking to a lot of people about...

5 reasons your nonprofit should be on Tumblr!

In 2013, Yahoo spent an incredible $1.1 billion to acquire Tumblr. Tumblr is a popular blogging platform and growing social network. If you hadn’t been paying attention to Tumblr before, now’s the time to learn more about this trending network. So, why is...