How Medfield Coalition for Public Education Raised $20,000 More with 200 Fewer  Guests

For more than 35 years, Medfield Coalition for Public Education (MCPE) has empowered Medfield, Massachusetts’ five public schools with the funds they need to go beyond the basics. From innovative classroom technology to cultural enrichment to health and wellness projects, MCPE’s community-driven fundraising ensures every student has access to opportunities that inspire curiosity, creativity, and growth.

The Challenge

When MCPE prepared to bring back their signature Fall Ball Gala after a five-year hiatus, they faced a new set of hurdles:

• A rotating board meant much of the institutional memory from past galas was gone
• Limited tools like Eventbrite weren’t flexible enough to handle ticketing, auctions, and donor engagement in one place
• They needed a streamlined system to manage donor records, event logistics, and payments
• Guest experience was paramount, including fast check-ins, easy bidding, and inspiring  giving throughout the night