Webinar Library

The Art & Science of Video Storytelling

Host: Michael Hoffman

Whether for fundraising, advocacy or issue awareness, video is the most powerful media tool for telling your organization’s story online. Your moving narrative and your complex issue can be communicated more clearly and with more impact using sight, sound and motion. The experts in fundraising and advocacy understand this, but how can any-sized nonprofit benefit from these insights? This session combines a little art & science: namely the art of video storytelling with the science of using your organization’s assets and existing channels to push your video stories to those who need to see them and move them to take action. Expect to see some great examples of nonprofit video, learn the fundamentals of translating your story to video, and review successful tactics for video fundraising and constituent engagement.


FrontStream Holdings LLC is a registered ISO of Elavon, Inc. Georgia, Chase Paymentech Solutions, LLC, First National Bank of Omaha, Omaha, NE, BMO Harris Bank, N.A., Chicago, IL, Deutsche Bank, USA, New York, NY and Wells Fargo Bank, N.A., Walnut Creek, CA.