FirstGiving Inc., a FrontStream Company, has helped nonprofits and their supporters meet and exceed their fundraising goals for the past ten years. The company today announced FirstGiving Cares, a new initiative stemming directly from that mission. FirstGiving Cares is a national campaign designed to raise awareness for monthly charitable causes.

Each month, the campaign will highlight a specific cause and FirstGiving will present engaging statistics and fundraising case studies. Donors will have the opportunity to learn more about the featured cause, make a direct donation to any 501(c)3 that supports the cause or become a grassroots fundraiser. This new endeavor will give nonprofits and their supporters another way to embrace FirstGiving’s motto, “Be Where the Giving Happens.”

“FirstGiving Cares is an active demonstration of our dedication to advancing charitable causes and serving as a conduit to increase social good,” states Nina Vellayan, FrontStream’s Chief Executive Officer and President. Nina adds, “We wholeheartedly believe that the success of any organization is only as strong as the support it receives, and we want to lead by example.”

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